CONTENT & PUBLISHING · THE YELL SOCIAL GLOSSARY
Publishing workflow.
The sequence of steps a team follows to take content from an idea to a live post. It commonly includes drafting, review, approval, scheduling, and checking the published result.
A simple example
A writer prepares a draft, a reviewer approves it, and a publisher confirms the final post.
Put it into practice
Assign responsibility at each step and make the latest approved version easy to identify.
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